SERVICE · GEO

Generative Engine Optimization: get recommended by ChatGPT.

When a founder asks ChatGPT "what's the best tool for X", one of two things happens: you get recommended, or your competitor does. GEO is the discipline of making it you — structuring your content, entities and third-party footprint so LLMs cite your brand in their answers.

  • founder reviews every domain personally
  • reply within 48 hours
  • only 4 SaaS taken per month
WHY THIS KEEPS FAILING IN-HOUSE
01

40% of buyer research starts in an LLM

Your buyers ask ChatGPT and Perplexity for shortlists before they ever see a SERP. If you are not in the training-and-retrieval footprint, you are not in the deal.

02

You can't see the leak

No analytics event fires when Claude recommends your competitor. The pipeline you are losing to LLM answers is invisible — until you start tracking citation share.

03

PDF-report agencies can't help

GEO needs entity engineering, retrieval-friendly structure and citable claims. Most agencies have not shipped a single LLM citation. We track ours monthly.

WHAT YOU GET

Inside the generative engine optimization engagement

LLM citation baseline

Your current share of voice across ChatGPT, Perplexity, Gemini and Claude for every money query — the number most brands have never measured.

Retrieval-ready content

Pages restructured into self-contained, quotable passages with clear claims and sources — the format retrieval systems lift into answers.

Entity & knowledge-graph work

Consistent org data, schema graph, Wikipedia-grade sourcing signals, llms.txt and machine-readable brand facts.

Third-party footprint

LLMs trust corroboration. We place your brand in the comparison posts, directories and communities models actually retrieve from.

AI crawler access engineering

GPTBot, ClaudeBot, PerplexityBot and Google-Extended configured, tested and monitored — you cannot be cited if you cannot be read.

Monthly citation reporting

Query-by-query tracking of who each engine recommends, where you moved, and which shipped asset earned it.

HOW IT RUNS

The process, week by week

  1. 01

    Baseline & gap map

    We run your category's buying queries through the four major LLMs and score every answer: who is cited, why, from which sources.

  2. 02

    Machine-readability sprint

    Schema, entities, llms.txt, crawler access, citable claim formatting — your domain becomes the easiest source in the category to quote.

  3. 03

    Citation asset production

    Original data, definitions and comparisons engineered to be retrieved — shipped weekly, human-reviewed.

  4. 04

    Measure & compound

    First citation typically lands inside 30–45 days. From there we widen query coverage and defend the positions you win.

PROOF · LIVE NUMBERS, NOT PROMISES

The same engine took sendr.ai from zero to 1.05M impressions.

Six months, no ads, no outreach: 1.05M organic impressions, 7,430 clicks, and the #2 spot in Google's AI Overview for "what is the best GTM tool" — six places above ZoomInfo. Live Google Search Console data you can cross-check yourself.

1.05Morganic impressions · 6 months
7.43kclicks · same window
#2Google AI Overview · above ZoomInfo
30–45dto a first LLM citation
Read the full sendr.ai case study
TRY BEFORE YOU TRUST

Run our free tools on your site first.

We built our own SEO tools and give them away. If they do not make you smarter about your own site, you should not hire us — that is the deal.

FAQ

Generative Engine Optimization, asked and answered.

GEO is the practice of optimizing your brand and content so generative AI systems — ChatGPT, Perplexity, Gemini, Claude and Google's AI Mode — cite or recommend you in their answers. Where classic SEO earns a ranking on a results page, GEO earns a mention inside the answer itself.
SEO optimizes for a crawler-ranked list of links; GEO optimizes for retrieval and citation by language models. The tactics overlap (clean structure, authority, entities) but GEO adds LLM-specific work: quotable passage structure, corroborating third-party mentions, machine-readable brand facts and AI crawler access. Strong SEO is the foundation — GEO is the layer that turns rankings into recommendations.
Citation share: for a fixed set of buying queries, we record which brands each engine cites monthly and track your movement. It is the GEO equivalent of rank tracking — and we report it alongside Search Console so you see both surfaces.
Retrieval-augmented engines (Perplexity, ChatGPT with browsing, Gemini) can cite new content within weeks — our engagements typically land a first citation inside 30 to 45 days. Answers drawn purely from training data move slower, which is why the third-party footprint work matters: it compounds into the next model update.
Small SaaS benefit most. LLM answers are not pay-to-play and do not simply mirror domain authority — a precise, well-structured, corroborated source can out-cite an 8-figure incumbent. That is exactly how sendr.ai ended up above ZoomInfo.

Not sure this is the right service?

Apply anyway. The founder reviews every domain personally and tells you what you actually need — even if it is "not us, not yet".

Apply for review

Four founder slots a month.
One is yours if it fits.

Drop your domain. The founder runs the 52-check review personally and replies within 48 hours — with a real opinion, even if the answer is no.

Apply for the engine